Since 1948, Basamh Trading Company (BTC) has been enhancing daily life in Saudi Arabia by setting the highest standards in the FMCG industry. Rooted in our legacy and guided by family values, we go beyond transactions to redefine excellence in go-to-market (GTM) solutions.

Our commitment to delivering quality moments of value drives us to build lasting partnerships, create tailored solutions, and respond to the evolving needs of the market. For over 75 years, BTC has been a trusted name in FMCG distribution, shaping the future with every relationship we build.